Point-of-Purchase Digital Advertising is the fastest growing segment of Advertising, due to the growing perception of its unique advantages and efficiency.

  • Greater message impact using full motion, full color video [up to HD] and sound
  • Rich, demographically targeted, content,  delivered at the point of decision
  • Fast deployment of updated content on the 'Fly'
  • Centralized monitoring, control and local editing support

 

 

  
Digital dynamic Commuter Infotainment systems enable a combination of selected content to be simultaneously presented on multiple displays. Each display can carry content adapted to the trains/buses/airplanes destination by selected audience parameters, time of day etc. This can include:
  • General info channel - News, relevant travelers' info, tourist info, weather, and so on can be retrieved from external sources [Db, website, etc.]
  • Destination info - Time table, service info, special events
  • Commercial adds - Can be highly targeted at captive audience by profile and time of day
  
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